OVERVIEW
MEGA Brands asked Mecano to create a game to promote Battle Strikers Metal XS, their new line of toys. The main challenge was to increase young audience awareness on this fully customizable product and to convey the play feel onto the web.
RESULTS
In a few short weeks, the Battle Strikers section of Mega Brand’s website was now the most visited, which contribute to make this line of toy one of the company’s flagship.
www.battlestrikers.com
MEGA Brands asked Mecano to create a game to promote Battle Strikers Metal XS, their new line of toys. The main challenge was to increase young audience awareness on this fully customizable product and to convey the play feel onto the web.
RESULTS
In a few short weeks, the Battle Strikers section of Mega Brand’s website was now the most visited, which contribute to make this line of toy one of the company’s flagship.
www.battlestrikers.com
CREATIVE DIRECTION: PIERRE-ÉTIENNE POULIN
ART DIRECTION: NICOLAS RIVARDGAME DESIGN: ANNIE BACON, PATRICK PICHER, SIMON BÉDARD, NICOLAS RIVARD, DEREK BRANS
LEVEL DESIGN & ILLUSTRATION: HUGUES MORIN
GAME / AI DEVELOPMENT: DEREK BRANS
FRONT END DEVELOPMENT: PATRICK PICHER
3D DESIGN: COULEURS.TV
PROJET MANAGEMENT: SIMON BÉDARD
ART DIRECTION: NICOLAS RIVARDGAME DESIGN: ANNIE BACON, PATRICK PICHER, SIMON BÉDARD, NICOLAS RIVARD, DEREK BRANS
LEVEL DESIGN & ILLUSTRATION: HUGUES MORIN
GAME / AI DEVELOPMENT: DEREK BRANS
FRONT END DEVELOPMENT: PATRICK PICHER
3D DESIGN: COULEURS.TV
PROJET MANAGEMENT: SIMON BÉDARD
